Thursday, 20 November 2014

TRIFED

The annual National Tribal Crafts Mela popularly known as ‘Aadishilp’ will begin here tomorrow.
Organized by:Tribal Cooperative Marketing Development Federation of India Ltd. (TRIFED).
Objective: to give tribal artisans an opportunity to showcase and sell their traditional Art and Craft works directly to the customers and get their feedback which would help them in having valuable inputs.
What it does: Aadishilp provides them a platform for direct interface with art and craft lovers, share their talent with the urban elite and know the customers taste and preferences for adapting their product designs and creations accordingly.
TRIFED:
  • It is the only apex body of Govt. of India which is engaged in the development and MARKETING of traditional tribal products including Metal craft, Paintings, Textiles, Jewellery, Natural/ Organic/ Herbal products etc.
  • It works under Ministry of Tribal Affairs.
  • Its objective is to improve the livelihood of the tribal communities by creating a sustainable market and create BUSINESS OPPORTUNITIES for them based on their cultural knowledge and traditional skills whilst ensuring fair and equitable remuneration for their products by organizing Tribal Crafts Mela.
  • TRIFED also focuses on trainings for skill up gradation and capacity building of tribal artisans and Minor Forest Produce gatherers.

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